Our Strategy

Our Charity Vision for 2022-27

To support Royal Papworth Hospital NHS Foundation Trust as the UK's leading centre of excellence for the treatment and diagnosis of cardiothoracic diseases, to bring tomorrow's treatments to today's patients.

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Our 2022-27 Strategy

We will raise £20M for the five funding areas across Royal Papworth Hospital, the Charity will deliver five matching fundraising campaigns.

The 2022-27 Charity strategy prioritises projects that offer the best value of support, in the areas of most urgent need, which enable the Charity to fundraise most effectively.

Our wonderful supporters who donate or fundraise in aid of Royal Papworth ensure we are able to deliver the very best projects in line with our five areas of funding.

Royal Papworth Charity will provide tailored stewardship to our supporters, offer unique and exciting packages of support to our donors, encourage supporters to leave a gift in their Will and apply for grants from Trusts and Foundations.

Our supporters are at the heart of our new strategy, without you, we wouldn’t be able to support Royal Papworth Hospital in all the many ways that we do. We hope you join us over the next five years as we look forward to a brighter future for those with heart and lung disease.

Developing tomorrow's medicine today

To pump prime research projects and core infrastrucutre today.

Help Us accelerate the discovery of medical advances

Addressing the needs of the Hospital today

To address the needs of individuals in the Hospital today.

Help support the immediate needs of our patients and staff

Educating tomorrow's workforce today

To fund the education and development of Royal Papworth's current workforce.

Help develop our world-leading workforce of tomorrow

Investing in tomorrow's innovation

To provide seed funding for innovative and creative healthcare solutions.

Help Support new ideas and innovations

Prioritising today's patients for tomorrow's healthcare system

To implement a comprehensive model of care for our patients.

Help implement tailored patient experience services

Branding

As an NHS charity our identity is distinguished, honest, transparent, and dependable; helping the Hospital to deliver exceptional patient care.

There is a need for growth and increased awareness and recognition of the service and support the Charity provides.

The aim of the next five years is to align the Charity and Hospital brands which will enable us to realise the potential of the Charity and to become recognised as…

‘The UK’s leading NHS charity for cardiothoracic medicine’.

The aim over the next five years is for the Charity and the Hospital to form a more symbiotic relationship, working collaboratively to deliver a better healthcare journey and for the Hospital to aid the Charity funding opportunities.

To deliver the Charity’s vision, the Charity will:

Utilise the Hospital’s world-renowned reputation as the UK’s leading heart and lung hospital.
Align with the Hospital brand and becoming recognised as partners with a shared vision, the Charity will become an institution the staff are proud of and proactively promote
Ensure the Charity is recognised in association with Charity funded projects, which are
promoted both nationally and internationally.

Reserves

The success of the last strategy and available level of reserves evidence the Charity’s ability to maintain a stable level of income. As the Charity looks to grow both the funding provided to the Hospital and fundraising income over the next five years the Free Reserves will need to grow to match the expenditure and income.